Video Game Tycoon in Tokyo-Chapter 951: Limited Edition Machine

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People like that simply couldn't say no to something like this.

"We'll increase the production cost of this version of the Famicom to around ¥1,000, using higher-quality components and adding internal storage. Then... we do something else: sell serial numbers. We'll release this new model with a limited run—from 000000 to 999999. That's 1 million units. And every customer will be subject to a one-per-person limit."

"We'll distribute those 1 million units worldwide. As for pricing... hmm..."

Takayuki thought for a moment, then looked up and said:

"Let's set the price at ¥5,000 or more per unit."

The room froze again.

"President... did you say ¥5,000?"someone asked cautiously.

"Yes. ¥5,000 sounds about right. We can even go higher—maybe ¥6,000."

Yasutaka Natsume couldn't help but ask:

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"Will people really pay that much—for what's essentially an outdated product?"

"They will," Takayuki replied confidently."Just trust me. Start preparing the production line for the new Famicom. Natsume, begin working on the marketing assets. Launch the 'Famicom Revival' campaign across all platforms."

¥5,000 was far more expensive than what the Famicom had sold for in its later years.

At that price, anyone else would have been called a lunatic, accused of being greedy and delusional.

Serial numbers? Who the hell would care about a six-digit serial number? Nonsense!

"So, President, we're only releasing one million units?"

"Yes, just one million. But the production line can shift to make other retro consoles. After Famicom, we do SFC (Super Famicom)—another million. Then Game Boy... and so on, step by step."

Everyone felt that their president was coming up with some truly bizarre ideas.

But... could it work?

Well, whether it would or not, they were still just employees.And Takayuki was the sole decision-maker in this company.

That came with its pros and cons.

This structure meant that the company's success was completely tied to Takayuki's judgment.

If he ever made a serious misstep, the consequences could be catastrophic.

But so far, Takayuki hadn't made a single disastrous decision—at most, he'd simply earned less than expected.

Takayuki figured this revival strategy should probably end at the Game Boy.

This was meant as a short-term maneuver, giving nostalgic players a chance to re-experience classic games.

Some gamers were just complicated like that.

They didn't want to play old games on modern consoles—it ruined the feeling.

But give them a real retro console, complete with old-school buttons and quirks, and they'd be thrilled.

Takayuki simply wanted to give these old-school fans a chance to fulfill their dream.

In his past life, he and his father had owned several official retro reissue consoles, which became cherished collectibles.

"By the way, President, you mentioned other ideas too. What else do you have?"

"Don't worry about that just yet. Let's start by nailing this limited-edition strategy. The rest will come in time."

Takayuki wasn't in a hurry to use every tool at once.

If the limited-edition console plan worked, it might be enough to stabilize profits. He wouldn't need the other ideas at all.

"Understood, President."Yasutaka nodded and turned to leave.

But just as he stepped into the elevator, he seemed to remember something and came back.

"Oh—President, there's one more thing I need to bring to your attention."

"What is it?"

"We've got an IP infringement issue."

"Infringement? What—someone profiting off our characters?"

Yasutaka nodded with a strange expression:

"Yes, but... it's not your usual kind of commercial use."

"How so?"

"Well, the ones using our characters... are adult film producers. And some of them are running 3D content subscription services online."

Takayuki raised an eyebrow.

"Oh? Now that feels familiar."

"Details?"

Yasutaka blinked.

"President, when you say 'details' you mean...?"

"I mean the company size, of course. What did you think I meant?"

"Ah, got it, got it. The companies producing this content are actually fairly well-established. They're using our characters without any license, creating content around them. Should we issue takedowns? This could affect our brand image..."

"We can't completely stop this kind of thing," Takayuki said flatly.

"So, what should we do?"

"Sue them for IP infringement. And while we're at it, squeeze some cash out of them. Base it on the popularity of each character. We're in a downturn—this round of lawsuits might generate some decent revenue."

"Oh, and don't forget those 3D subscription creators. Sue them too. No reason not to profit from this."

"Understood. I'll take care of it."